Ask any born and bred Novocastrian and they will tell you – Newcastle has long been Australia’s best kept secret. A thriving regional economy, an abundance of high paying jobs, beautiful coastline, and a great place to bring up a family. All of this just 90 minutes up the M1 from Sydney.

But up until recently it was very much an unknown for most Sydneysiders.

Whilst there has long been a trend of Sydneysiders making the trek North in pursuit of better lifestyles, two recent events seem to have turned a trickle into a torrent. Certainly, if new enquiries for jobs in professional services in Newcastle are anything to go by.

In a recent article published by, it would appear roles in professional services are not the only opportunities which have risen in popularity for relocators in recent times. In the article, Newcastle Knights General Manager of Football Danny Buderus spoke of the pulling power of 2018 Knights recruit, phenom fullback and league pin-up boy, Kalyn Ponga.

As Buderus put it when referring to the club overcoming previous recruitment challenges “Bringing someone like Kalyn to the club was a big win and it broke that cycle a little bit. He’s a unique talent and on the back of him coming down a few other guys have joined as well.” 

Couple this with consistent improvement in on-field performances, the club developing a culture of excellence under Buderus and rookie coach Adam O’Brien, and for Knights recruits Newcastle is no longer “just a great place to live.”

My personal experience has been no different. Working in recruitment, I have seen first-hand the response from job applicants in Sydney who are applying for roles in Newcastle for the first time. They’ve long heard of the lifestyle benefits, benefits which have only been further reinforced by COVID-19 but cannot believe the quality of local job opportunities which come with Sydney like salaries.

So much so, that just last week I had a candidate ask if I was “taking the p*ss” when I quoted the going salary for an off-market role with one of Newcastle’s leading financial services businesses. True story.

As to whether the lifestyle restrictions of the pandemic become the new normal remains to be seen, but what’s certainly the case is the Steel City’s rise in popularity for fullbacks, financial planners and forensic accountants alike.

If you are considering making your move in 2020 – get in touch with Newcastle and the Hunter’s leading boutique recruitment agency. Coastal Recruitment Group can introduce you to new opportunities that will see you never even knew existed. Check out our current advertised positionscall our office or email your CV to today.

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